In order to make the right decisions, the currentness and timely sourcing of information is as imperative to you as an unbiased assessment of the results. Therefore, it is important to us to deliver the answers to your questions in a minimum of time, objectively and qualitatively of the highest level.
MARKET AND BRAND
How about the awareness, sympathy or usage of a brand in your specific region or internationally? impact&emotions provides you with solutions to these and other problems in a minimum of time and reveals strength, weaknesses, chances and risks in your market.
THE TARGET GROUP IN SIGHT
Your marketing effort serves the purpose if it reaches the right people! Whether it is about a specific group of people, clients, employees or members: impact&emotions extends your knowledge about your target group.
TV-commercial, social media or rather a billboard? At the end of the day it is decisive whether the advertising campaign was effective and paid off financially. impact&emotions analyses your marketing-mix on a daily basis, gives information about the effectiveness of your efforts and optimises your ROI.
We detect the optimal marketing mix for you.
SPONSORING: IN THE EMOTIONAL PRIMETIME
Sponsoring as a part of the marketing-mix takes on an important role at impact&emotions: The context provides a brand unique possibilities to emotionalise. impact&emotions analyses your engagement from all perspectives regarding its potential, effectivity and efficiency and provides concrete recommendations for action.
You need more data?
We offer years of experience in national and international studies in all current survey methodologies: by telephone, online, face2face as well as actively or passively collected data.
- Qualitative surveys
- Quantitative surveys
- Instrument-based methods
- Multivariate methods of analysis
You would like to transform big data to smart data to derive true insights from your numbers? To determine the effectiveness and efficiency impact&emotions utilises diverse methods of analysis of big data- and advertising effect analysis that are guided by the output variable to be measured.
- Sales modelling
- Marketing mix modelling
- Scorecard modelling
- Brand emotionalisation index
We listen to you and don’t leave you alone with your data and facts. The construction of a concept according to your needs and a presentation of the results alongside courses of actions are as important to us marketing-consultants as an individual support even beyond the study. Thereby we present solutions and options for you that support your decision-making process.
- Customised solutions
- Individual support
- Fast execution
- Objective consultation
HOW OUR CLIENTS FEEL ABOUT US